Good Design and Funding a Non-Profit

Business Budgets and Design

Most businesses are more and more conscious of their budgets and how to get the most for their money. As you know, non-profits are not exempt from this. Frequently, they are more inclined to cut corners with their marketing budget, and allocate funds to a more tangible resource. All too often the design budget is one of the first things to go.

I was working on an annual report for a housing non-profit headquartered in Washington, DC a few years ago. They were given proofs of three different concepts. The housing non-profit chose the most generic looking version and asked for modifications to make it look plainer. It made the annual report harder to read and gave a less than professional presentation of the non-profit. They told me that even though all three designs would cost the same, they didn

Remembering

 

Thank you

 

 

 

We would like to take a moment to thank our heroes who gave their lives on 9/11,
and to thank those who continue to serve today.
God Bless America

 


O'Connell Design
O’Connell Design

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